Funeral workers receive heartwarming support thanks to a Facebook frame

In an effort to show support for those working through the difficulties of coronavirus, individuals with big hearts who want to show their appreciation have created facebook profile frames specific for death care professionals to add on their main Facebook…

Private video streaming solutions for virtual funerals and memorials

As the coronavirus continues to spread, virtual memorials are becoming a solution for families who want to witness the departed’s service. While there are free ways to live stream, which work fine for normal marketing efforts, protecting families’ privacy with…

3 Death Care professionals tastefully keeping families informed during Covid-19

The coronavirus is creating a new dynamic for death care workers. Funeral homes and crematoriums are now responsible for protecting staff and the public from the spread of what can be a deadly virus. This means new policies and standards,…

You are what you Google?

It sounds basic but have you Googled your company recently? How you appear on the first page of Google can greatly affect your business. The top five listings in Google’s search results receive about two-thirds of all clicks and beyond…

Funeral director takes on a classic ’62 Cadillac hearse reno to wow families

Entrepreneurs are always looking for a unique offering, which can sometimes be quite a challenge for funeral homes. But Smith-Kelleher Funeral Home’s Director Tim Kelleher found his in a 1962 Cadillac hearse. The almost 60 years old Cadillac had been…

How to promote your personal brand via LinkedIn

LinkedIn is the largest professional network in the world and, if utilized correctly, could be the door opener for your next opportunity. Be sure you don’t miss your next career advancement by not creating clarity about your personal brand.  Stand…

Why retargeting is a crucial tactic for death care marketers

Marketing in death care is difficult as it is a saturated and an emotionally driven space. One way marketeers can attempt to continue their message to consumers is through retargeting.  What is retargeting? Retargeting means that visitors who came to…

Brilliant UK Campaign to promote talking about death

The fear of talking about the unknown and death is creating an unneeded tension during difficult times. Death care professionals see it time and time again, families come in unsure of what a loved one would have wanted, even potentially…

What the death care industry should know about price comparison sites

By 2021 more than 2.1  billion people are expected to shop online around the world. As a result price comparison sites will continue to pop up. The UK Competition and Markets Authority (CMA) estimates 85% of all UK internet users…